For organizations
Whether it is about retention or outplacement: The Passion Compass helps them discover which direction fits. Twelve steps, six to eight hours, at their own pace, with Noa as their AI guide.
See the method and the science →
1,200+ professionals guided40+ certified coaches15 years of hands-on experienceAlso available in Dutch
The problem
80%
of the world’s employees are not engaged at work
Gallup, 2025
~50%
of all lost working days are linked to work-related stress
EU-OSHA
$1tn
lost each year to depression and anxiety at work
WHO & ILO, 2022
Careers are getting less certain across the board. Technology is shifting faster than most organizations can follow, roles are changing, and more of your people are quietly working out whether they are still in the right place.
The numbers back it up. Around 80% of the world’s employees are not engaged at work, according to Gallup. Work-related stress is behind around half of all lost working days, and depression and anxiety cost the global economy an estimated $1 trillion a year in lost productivity. Many of these people have not dropped out. On paper it often looks fine: salary, status, security. And yet something keeps nagging.
It shows up in different ways. Someone who has been doubting for a while whether they are still in the right place. Someone who feels there is more in them than what they are showing now. Someone whose field is being reshaped by AI or a reorganization, who wants to know what it means for their role. Someone who just stepped into a bigger role and wants to check that it really fits. Someone facing outplacement. Different questions, one shared need: room to honestly work out where they stand.
Many of them stay under your radar. They do their work well, some still get promoted, but something is gone. They do not come forward with a crisis. If they say anything at all, it is a question:
“Is this it?”
For a large group, a full coaching programme is too heavy. A questionnaire or vitality workshop too shallow. And waiting it out costs you quiet disengagement, sudden departures, or stress-related drop-out a year down the line.
The savings are not only in preventing absence, but just as much in less lost productivity from employees who do keep working, but no longer at full strength.
What it is
The Passion Compass is an interactive journey of six to eight hours, in Dutch or English. Along the way, exercises alternate with conversations with AI coach Noa, who thinks along like a coach: she reflects, summarizes, recognizes patterns the employee cannot see themselves, and mirrors back where it chafes.
2 steps·20–30 min
4 steps·2–3 hrs
2 steps·45–55 min
4 steps·2–2.5 hrs
The exercises ask for concrete work: sometimes by sorting something, sometimes by filling in what fits for you. In between, Noa asks questions, remembers what the employee said earlier, and confronts them when there are contradictions in the story. It feels like a conversation, not a test.
Which values are truly essential to you?
Good that you filled this in. One thing stood out to me: autonomy is right at the top for you, while you just wrote that you often feel directed at work. How does that sit with you?
I think somewhere I already know. But I'm not doing anything with it yet. It feels easier to stay.
At the end, the employee gets their dashboard. It contains: a direction statement in one sentence, their core values ranked, an energy profile (what gives, what costs), three fitting career directions with a fit score, and an estimate of AI impact per direction. Plus first steps for the coming week. It stays available, so six months from now they can come back to it.
Your compass direction
You’re at your best where creative depth and autonomy meet, with enough room to build at your own pace.
Core values
Autonomy
Creative depth
Connection
Energy
First steps
For each direction they get a name, a fit score, the values it connects to, and concrete first steps for the coming week.
Direction 1
Strategic designer at a mission‑driven organization
A role where you set the direction, with room to think before you act, and where your work matters. Not a fixed role at one organization but a handful of long‑running engagements.
Why this fits you
You consistently marked autonomy and depth as essential, and you get energy from designing something whose outcome isn’t fixed yet.
Conceptual work where context, meaning and human judgment make the difference stays valuable alongside AI.
First steps
2. Independent advisor in your field
3. Senior role with more room for strategy within your current job
Fifteen years of practice
The method grew out of practice, not the drawing board. Fifteen years of coaching at The Passion Profile, over 1,200 individual programmes. Beneath every step sits a scientific model.
Savickas
A career is a story you write yourself. People who tell their work story in their own words discover faster what they want.
Deci & Ryan
Three needs predict job satisfaction: autonomy, competence and relatedness. When one is structurally unmet, work drains energy.
Hoff · Chen
How well someone fits their role predicts how they fare. With a mismatch, absenteeism and turnover climb.
Porges
The body registers what the mind is not yet ready to know. As far as we know, no other AI career tool does this.
Wood · Linley
Knowing your talents is one thing. Using them is what structurally raises wellbeing.
Strauss · Parker
The sharper the picture of the future, the stronger the movement toward it. One of the best predictors of proactive career behaviour.
Method and scientific foundation in one document: the 12 steps across four phases, the evidence beneath each one, how Noa and the dashboard work, what it delivers for organizations, and how we handle privacy.
Leave your name and email. You will see the PDF right away, and we will also send it to you.
This is really something. The questions Noa asks genuinely move me. Even brought tears to my eyes.

What Noa is and isn’t
Isn’t
Noa is not a therapist. She does not make diagnoses, she does not optimize CVs, and she does not promise outcomes. At signs of burnout, depression or anxiety disorders, she refers people to professional help.
Is
Probing where the employee tends to skim past. Remembering what they said earlier. Naming patterns they are blind to. Many people tell Noa things they would not say out loud to another person. No judgment on the other side. No report to HR. That helps.
When to use it
The Passion Compass is not for a single moment. Below are six situations where organizations use it. Some preventive, others during transition or outplacement.
Not dissatisfied, not quite in the right place either. A full coaching programme is too heavy for this group. The compass sits in between: stay, move internally, or leave on their own terms, all three better than a year of muddling through.
"Will you still be happy here in three years?" With the compass beforehand, there is material on the table: core values, energy balance, three directions. The conversation gets shorter and more honest. Fits within sustainable employability budgets and the personal development budget.
Stress-related absence grew 36% in five years. With burnout, someone is away an average of 330 days. The compass puts an early finger on the mismatch between what drives someone and what their work gives them, before the signals lead to drop-out.
In finance, legal, marketing and knowledge roles, AI is changing the work. The compass shows, per direction, what AI does with it, what stays human work, and which part someone wants to keep. Reskilling based on direction instead of waiting it out.
When thirty or two hundred people have to move at once, individual outplacement is unaffordable. The compass can serve the whole group, including those who stay but whose work changes. That last group usually gets the least attention.
The compass can precede an outplacement programme: first know which way you want to go, then start applying. Or it replaces a full programme when that would be overkill. Fits within the statutory transition payment as employability costs.
How it fits
The Passion Compass works in two ways.
For most people it is enough on its own. Clarity, a direction, a first step. The employee carries on under their own steam and can look back at their dashboard a year from now.
Sometimes someone asks for follow-up coaching. With major career transitions, when implementing a new direction, or with the emotional side of such a step. In that case they can be referred to a certified coach from The Passion Profile network. The dashboard then serves as the starting material. That saves sessions, and the coach does not have to build from scratch.
For the organization this means your own coaching capacity stays available for the heavy cases, while the broader middle group is served too.
Practical questions
The Passion Compass complies with the GDPR. All data sits on secure servers in the EU. Only the employee themselves has access to their conversations and dashboard. The employer gets no insight into the content, unless the employee chooses to share something. With one click they can share their dashboard with their employer, for example as a lead-in to a career conversation. For use within organizations, our data processing agreement applies. It becomes part of the contract as soon as you deploy the compass for employees.
Yes. The compass replaces nothing. It sits in front of it. The lighter group, who often have nowhere to turn right now, get an instrument that matches where they are. The heavier cases still go to the coach or EAP, but arrive better prepared.
That can happen. It is not the only outcome, by the way: some people actually find more peace in the compass about why they want to stay, others shift to a different role or an adjusted set of tasks. For those who do decide to leave, it is usually a choice that has been brewing for a while and is now made out loud. That is better for both sides than someone who stays reluctantly, gets sick, or suddenly quits a year later.
Contact
Organizations use the compass in different ways: during reorganizations, as part of an outplacement, within their employability policy, or as an instrument in the annual review. What fits you depends on where the friction sits. Tell us briefly what is going on and we will think along. We are happy to walk you through the compass in a demo, or to start small with a pilot in one team. You will hear from us within two days.

Bas Smeets
Founder of The Passion Profile & The Passion Compass