For organizations

Are your people still in the right place? And if not, what then?

Whether it is about retention or outplacement: The Passion Compass helps them discover which direction fits. Twelve steps, six to eight hours, at their own pace, with Noa as their AI guide.

See the method and the science →

1,200+ professionals guided40+ certified coaches15 years of hands-on experienceAlso available in Dutch

The problem

More of your people are quietly asking where they stand

80%

of the world’s employees are not engaged at work

Gallup, 2025

~50%

of all lost working days are linked to work-related stress

EU-OSHA

$1tn

lost each year to depression and anxiety at work

WHO & ILO, 2022

Careers are getting less certain across the board. Technology is shifting faster than most organizations can follow, roles are changing, and more of your people are quietly working out whether they are still in the right place.

The numbers back it up. Around 80% of the world’s employees are not engaged at work, according to Gallup. Work-related stress is behind around half of all lost working days, and depression and anxiety cost the global economy an estimated $1 trillion a year in lost productivity. Many of these people have not dropped out. On paper it often looks fine: salary, status, security. And yet something keeps nagging.

It shows up in different ways. Someone who has been doubting for a while whether they are still in the right place. Someone who feels there is more in them than what they are showing now. Someone whose field is being reshaped by AI or a reorganization, who wants to know what it means for their role. Someone who just stepped into a bigger role and wants to check that it really fits. Someone facing outplacement. Different questions, one shared need: room to honestly work out where they stand.

Many of them stay under your radar. They do their work well, some still get promoted, but something is gone. They do not come forward with a crisis. If they say anything at all, it is a question:

“Is this it?”

For a large group, a full coaching programme is too heavy. A questionnaire or vitality workshop too shallow. And waiting it out costs you quiet disengagement, sudden departures, or stress-related drop-out a year down the line.

The savings are not only in preventing absence, but just as much in less lost productivity from employees who do keep working, but no longer at full strength.

What it is

A guided self-inquiry, not a standard tool or talent assessment

The Passion Compass is an interactive journey of six to eight hours, in Dutch or English. Along the way, exercises alternate with conversations with AI coach Noa, who thinks along like a coach: she reflects, summarizes, recognizes patterns the employee cannot see themselves, and mirrors back where it chafes.

01

Where are you now?

2 steps·20–30 min

02

What makes you you?

4 steps·2–3 hrs

03

Which patterns do you recognize?

2 steps·45–55 min

04

Which direction fits?

4 steps·2–2.5 hrs

The exercises ask for concrete work: sometimes by sorting something, sometimes by filling in what fits for you. In between, Noa asks questions, remembers what the employee said earlier, and confronts them when there are contradictions in the story. It feels like a conversation, not a test.

hetpassiekompas.nl/step/3
The Passion Compass·Step 3 · Sort your values
23 / 30

Which values are truly essential to you?

Freedomdragging
Essential
Autonomy
Creativity
Depth
Important
Connection
Growth
Recognition
Less
Status
Security
Almost done
Continue
hetpassiekompas.nl/step/4
The Passion Compass·Step 4 · What gives you energy?
Saved
Noa

Good that you filled this in. One thing stood out to me: autonomy is right at the top for you, while you just wrote that you often feel directed at work. How does that sit with you?

I think somewhere I already know. But I'm not doing anything with it yet. It feels easier to stay.

Noa
Type your message...
Enter to send3 / 12

At the end, the employee gets their dashboard. It contains: a direction statement in one sentence, their core values ranked, an energy profile (what gives, what costs), three fitting career directions with a fit score, and an estimate of AI impact per direction. Plus first steps for the coming week. It stays available, so six months from now they can come back to it.

hetpassiekompas.nl/dashboard
The Passion Compass·Your dashboard
SharePDF

Your compass direction

You’re at your best where creative depth and autonomy meet, with enough room to build at your own pace.

Core values

1

Autonomy

2

Creative depth

3

Connection

Energy

Source 62%Drain 38%
One‑on‑one conversations
Writing & designing
Status meetings

First steps

  1. 1Block 3 hours a week for your own creative work.
  2. 2Ask Sanne for feedback on the design proposal.
  3. 3Explore one role at an organization that moves you.

For each direction they get a name, a fit score, the values it connects to, and concrete first steps for the coming week.

hetpassiekompas.nl/dashboard#richtingen
The Passion Compass·Possible directions
3 of 3

Direction 1

Strategic designer at a mission‑driven organization

87% match

A role where you set the direction, with room to think before you act, and where your work matters. Not a fixed role at one organization but a handful of long‑running engagements.

AutonomyCreative depthConnectionConceptual thinking

Why this fits you

You consistently marked autonomy and depth as essential, and you get energy from designing something whose outcome isn’t fixed yet.

Future‑proof

Conceptual work where context, meaning and human judgment make the difference stays valuable alongside AI.

First steps

  1. 1Talk to two people who already hold this role this month.
  2. 2Explore organizations like Springtime, Studio Roosegaarde, or De Kleine Consultant.
  3. 3Build a portfolio of three projects where your thinking led the way.

2. Independent advisor in your field

76% match

3. Senior role with more room for strategy within your current job

68% match

Fifteen years of practice

Fifteen years of practice, established science

The method grew out of practice, not the drawing board. Fifteen years of coaching at The Passion Profile, over 1,200 individual programmes. Beneath every step sits a scientific model.

Savickas

Career Construction Theory

A career is a story you write yourself. People who tell their work story in their own words discover faster what they want.

Deci & Ryan

Self-Determination Theory

Three needs predict job satisfaction: autonomy, competence and relatedness. When one is structurally unmet, work drains energy.

Hoff · Chen

Person-Environment Fit

How well someone fits their role predicts how they fare. With a mismatch, absenteeism and turnover climb.

Porges

Polyvagal Theory

The body registers what the mind is not yet ready to know. As far as we know, no other AI career tool does this.

Wood · Linley

Strengths Use Research

Knowing your talents is one thing. Using them is what structurally raises wellbeing.

Strauss · Parker

Future Work Self Salience

The sharper the picture of the future, the stronger the movement toward it. One of the best predictors of proactive career behaviour.

Download the whitepaper

Method and scientific foundation in one document: the 12 steps across four phases, the evidence beneath each one, how Noa and the dashboard work, what it delivers for organizations, and how we handle privacy.

Leave your name and email. You will see the PDF right away, and we will also send it to you.

This is really something. The questions Noa asks genuinely move me. Even brought tears to my eyes.
David
during his Passion Compass
Noa, AI coach of The Passion Compass

What Noa is and isn’t

Isn’t

Noa is not a therapist. She does not make diagnoses, she does not optimize CVs, and she does not promise outcomes. At signs of burnout, depression or anxiety disorders, she refers people to professional help.

Is

Probing where the employee tends to skim past. Remembering what they said earlier. Naming patterns they are blind to. Many people tell Noa things they would not say out loud to another person. No judgment on the other side. No report to HR. That helps.

When to use it

Six situations where The Passion Compass works

The Passion Compass is not for a single moment. Below are six situations where organizations use it. Some preventive, others during transition or outplacement.

Preventive

The doubting employee

Not dissatisfied, not quite in the right place either. A full coaching programme is too heavy for this group. The compass sits in between: stay, move internally, or leave on their own terms, all three better than a year of muddling through.

Preventive

The career or employability conversation

"Will you still be happy here in three years?" With the compass beforehand, there is material on the table: core values, energy balance, three directions. The conversation gets shorter and more honest. Fits within sustainable employability budgets and the personal development budget.

Preventive

Burnout prevention

Stress-related absence grew 36% in five years. With burnout, someone is away an average of 330 days. The compass puts an early finger on the mismatch between what drives someone and what their work gives them, before the signals lead to drop-out.

Preventive

AI disruption of roles

In finance, legal, marketing and knowledge roles, AI is changing the work. The compass shows, per direction, what AI does with it, what stays human work, and which part someone wants to keep. Reskilling based on direction instead of waiting it out.

Transition

Reorganization or major role change

When thirty or two hundred people have to move at once, individual outplacement is unaffordable. The compass can serve the whole group, including those who stay but whose work changes. That last group usually gets the least attention.

Transition

Departure by mutual agreement

The compass can precede an outplacement programme: first know which way you want to go, then start applying. Or it replaces a full programme when that would be overkill. Fits within the statutory transition payment as employability costs.

How it fits

Standalone, or as a lead-in to further coaching

The Passion Compass works in two ways.

For most people it is enough on its own. Clarity, a direction, a first step. The employee carries on under their own steam and can look back at their dashboard a year from now.

Sometimes someone asks for follow-up coaching. With major career transitions, when implementing a new direction, or with the emotional side of such a step. In that case they can be referred to a certified coach from The Passion Profile network. The dashboard then serves as the starting material. That saves sessions, and the coach does not have to build from scratch.

For the organization this means your own coaching capacity stays available for the heavy cases, while the broader middle group is served too.

Practical questions

Three questions every HR department asks

Privacy and data

The Passion Compass complies with the GDPR. All data sits on secure servers in the EU. Only the employee themselves has access to their conversations and dashboard. The employer gets no insight into the content, unless the employee chooses to share something. With one click they can share their dashboard with their employer, for example as a lead-in to a career conversation. For use within organizations, our data processing agreement applies. It becomes part of the contract as soon as you deploy the compass for employees.

Does this fit alongside our EAP, coaching pool or vitality programme?

Yes. The compass replaces nothing. It sits in front of it. The lighter group, who often have nowhere to turn right now, get an instrument that matches where they are. The heavier cases still go to the coach or EAP, but arrive better prepared.

What if someone concludes they want to leave?

That can happen. It is not the only outcome, by the way: some people actually find more peace in the compass about why they want to stay, others shift to a different role or an adjusted set of tasks. For those who do decide to leave, it is usually a choice that has been brewing for a while and is now made out loud. That is better for both sides than someone who stays reluctantly, gets sick, or suddenly quits a year later.

Contact

See how this fits your organization

Organizations use the compass in different ways: during reorganizations, as part of an outplacement, within their employability policy, or as an instrument in the annual review. What fits you depends on where the friction sits. Tell us briefly what is going on and we will think along. We are happy to walk you through the compass in a demo, or to start small with a pilot in one team. You will hear from us within two days.

Bas Smeets

Bas Smeets

Founder of The Passion Profile & The Passion Compass

We’ll respond within two days.